Give your customers what they want, when they want and how they want it!!

Still listening to someone else’s song? Now choose your own music before you make a phone call.

This innovation in content delivery for mobile subscribers brings an opportunity to make your customer listen to his favorite content while the call is getting connected. A user can select from a wide variety of sound clips. One97’s You Tunes engine will ensure that any content delivery happens at the customer’s preferred time in his preferred format depending on his usage history and his footprint on the network.

From customization and content management to provisioning and billing, One97 provides all the network components required for making a You Tunes service successful.

But why not use this to further enhance your revenues? Upgrade the You Tunes application to even include network-defined announcements, advertisements, promotions and sports updates your customers.

Other music services offered by One97 include Music download, Music streaming and Caller Ring Back Tone services.